Camorent
I worked with a HealthTech startup to design a cross-platform wellness app that helps users build better daily habits. The app encourages consistency in fitness, sleep, and mindfulness routines through gamification and progress tracking.
Client
Year
Industry
Role
Challenge
Existing prototype felt cluttered and overwhelming for new users.
No clear way for users to visualize progress or celebrate achievements.
Needed to balance functionality with a calming, approachable design.
Engagement was dropping after the first week of use.
Solution
Simplified Dashboard: Designed a central “Daily Goals” hub that highlighted essential actions at a glance.
Gamification: Added streaks, badges, and progress rings to encourage long-term motivation.
Personalization: Built customizable habit categories so users could tailor the app to their lifestyle.
Impact
+45% increase in user retention after the first 7 days.
Daily active use grew by +30% within the first three months.
Users described the app as “motivating, but not overwhelming.”
Deliverables
Wireframes and user journey mapping
High-fidelity Figma prototypes (mobile + web)
Interactive prototype for testing with early users
Developer handoff package with design system